Enhancing human experience by using design

Design is a way of thinking, of determining users true, underlying needs, and then delivering products/ services, experiences that help them. We are a business design consultancy and our innovation process emphasizes observation, collaboration, fast learning, visualisation of ideas, rapid concept prototyping and concurrent business analysis, which ultimately influences innovation and business strategy.

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Get to know our work better.

our services

Our strategic innovation and design process is a structured program that brings together best-in-class methodologies such as Ethnography, Evaluative or Participatory research and tools, like EEG or Eye- tracking for deeper understanding of human behaviour/psychology/physiology to design and develop new products or services.

Research for design
Human Behaviour Research
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What we do

Our research is focused on understanding the opportunities for new products, services or improvement of environments in which people use a particular service or product. 
We built a robust framework which makes innovation real and purposeful. We do that, by designing every touch point, implementing a strategic plan or building a new, innovative business model which drive customer value and maximize market influence in order to develop new products, services, experiences or processes. 

Plus, our tools, methods work for you from day one.

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entrepreneurs, start ups

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sme's 

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corporations

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Process


Good design people joy. It helps people to do things what they care about and help us to connect people we care about.
In our structured innovation process, we transforming the existing situations into a preferred one.  This is why, what we want to do is, design a system, solution, product or prototype that is going to help create a consistent evolution, because that is what people most naturally start to adopt and use. 

about us 

We are a design consultancy  and our objective is to help companies to design smart products, services or experiences. We use mind maps, observations, listening, learning and conversation to identify human point of view. 
The results can be an eye-opening experience for managers, product or brand owners.  Our innovation process is a structured program that uses design thinking methodologies and planing, developing tools to drive customer value.

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About 

Our approach is essentially human- centered innovation process that emphasize fast learning, visualization of ideas, rapid prototyping. We link design,  innovation and technology with a human- centered process.

Blog

If you want to read, learn or get more knowledge about design thinking methods, how innovation and innovative solutions could become strategically important to your business visit our blog.

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Team

Ferenc Boroczky

Director& Founder

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Elizabeth Smith

Marketing

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workshops

See how human behaviour research and human centred design methods can work for your business.
Introductory events in London, Budapest, Prague

What is human behaviour research?  How can we understand the unconscious side of consumer behaviour. We support SME's on the implementation of human behaviour research techniques and methods. 

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We support the implementation of a human centred design and innovation process and foster out-of-the-box thinking at Small and Medium Sized Enterprises.

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We are running various workshops at 

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Case studies

How human centred design can improve people life's while they are on the move

This was an Innovation call from Aisin Seiki ; one of Japan leading automotive company

Karlsson's Gold Vodka is handcrafted from seven varieties of Virgin New Potatoes grown in Cape Bjare, Sweden

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Get in touch with us

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Address:

31 Temple Fortune Mansion, NW11 0QX
London, United Kingdom

Phone:

00447907482652

Email:

operations@francisandson.co.uk

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